Counseling Awareness Month (CAM)
The American Counseling Association (ACA) designates April of each year as Counseling Awareness Month (CAM), a time of advocacy for the profession and celebration of the outstanding efforts of counselors in myriad settings as they seek to facilitate the growth and development of all people. Learn more: www.counseling.org/knowledge-center/mental-health-resources/counselingawarenessmonth.
As an outward symbol of advocacy and hope for counselors and the profession, ACA created Teal Day: an enthusiastic social initiative designed to build strong support, recognition and appreciation for professional counselors.
Celebrated on the second Friday of April, Teal Day encourages awareness of the importance of counseling and self-care for counselors as they enlighten their clients, colleagues and the greater public of the same. This movement seeks to solidly insert counselors in the national mental health conversation while simultaneously aiding in extinguishing the stigma related to mental illness. It challenges everyone to broaden their understanding of the life-changing impact of counseling—not only for the prevention and management of mental health conditions, but also in taking action to reduce their personal risk.
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